Straight Forward Music brought its vibrant energy to the international sports arena by partnering with the prestigious Roland-Garros tournament for the 2024 French Open. Known as the premier clay-court tennis championship in the world, the tournament is a cornerstone of global sporting culture, drawing hundreds of thousands of spectators to Paris each year.

Our talent delivered a highly anticipated and exhilarating performance that perfectly complemented the intense, high-stakes atmosphere of the Grand Slam. By integrating culturally dynamic music and choreography into the fabric of the sporting event, the showcase provided a thrilling entertainment experience for both the live attendees at Stade Roland-Garros and the vast international viewing audience.

Broadcast to over 220 territories worldwide, Roland-Garros commands an audience of hundreds of millions of sports enthusiasts. The inclusion of our world-class musical talent not only elevated the fan experience but also underscored the powerful intersection of elite global sports and diverse, contemporary entertainment on one of the world’s most historic stages.